Small Cars…Big Impact!
February 2010
Vehicle wrap advertising had always been one of the lowest-cost per-impression forms of advertising available. Now with smaller, fuel-efficient models hitting the streets, your advertising dollars can go even further! Not only are vehicles such as the Smart Car or the Mini Cooper easy on the budget to acquire and maintain, they also provide a unique canvas for vehicle advertising that already draws attention even before graphics are applied. Couple that with a custom vehicle wrap design from the award-winning artists at Iconography, and you have a marketing machine that puts your message on the street for literally pennies a day!
Here’s what one of our customers had to say about their recent decision to purchase and wrap a Smart car:
“We just purchased a new SMART CAR for our property managers to drive when out in the field. We thought it would be a great idea to wrap the car as a cost effective way to promote our company around Long Beach. Iconography was great to work with. They helped from start to finish; with the design, implementing our company logo and colors, and installing the wrap on the car. James and Sarah were so easy to work with. They were always available to go over ideas and give their input and expertise. If you’re thinking about getting a car wrap, Iconography is the only place you should go.” — Spencer Pabst, Broker Associate, Pabst, Kinney & Associates, Inc.
Iconography also has the pleasure of providing fleet graphics for the YOR Health Smart Cars. Yor Health operates a nationwide fleet of these high impact mobile billboards. Here’s what they had to say about their smart fleet:
“Our decision to wrap our fleet of Smart Cars was a no-brainer. We wanted to get the most branding exposure for our money, and we knew that vehicle wraps offer the most exposure. We chose Smart Cars because they are economical, and they already attract attention even before they are wrapped. We have been rolling out our fleet graphics program in several markets nationwide from California to Ohio, New York and Boston and now into Mexico. Iconography has expertly managed the process of getting each of our independent distributor’s cars wrapped with the same quality and attention to detail in each market. We couldn’t be happier with our decision to wrap our fleet. In fact, we found that our graphics program on the Smart Cars to be so well-received, that we starting adding graphics to many of the company executives’ cars as well” – Dave Enders, President and CEO, YOR Health
