Sprinter Van graphics are a no-brainer when it comes to advertising. Whether you have one van or 100 vans in your fleet, you simply can’t afford not to take advantage of this ideal space for a mobile billboard.
As our clients at Garden Grove-based Rollouts Quick know, fleet branding is one of the most cost effective ways to promote your business. After designing their logo, we created a full vehicle wrap concept for Rollouts quick, which has now been applied to several different types of vehicles in their fleet, including a Ford Transit Connect, a Box Truck, and now this Sprinter Van.
Sprinter vans require a different material than most other vehicle wraps. Because of the large contours in the sides of the vans, we use a 3M material that was specifically made to adhere to these contours. 3M’s IJ380 with a matching 3M 8580 laminate is the only material we recommend for Sprinter van wraps. Yes, its costs a little more than 3M’s standard vehicle wrap materials, but it is the only material that performs well and lasts without lifting or bubbling along the grooves. The price difference is a no brainer when you consider the costs of having to repair a failing wrap.
Converting a design that was conceptualized for one vehicle to fit another can be tricky. This is why our designers consider fitting your wrap to several different types and sizes of vehicles at the initial design stage. Even though your business may have just one small car to start, we have seen our customers’ businesses grow and we like to plan ahead so that we can easily adapt your design to your fleet as it grows.
Why You Can’t Afford to NOT Invest in a Sprinter Van Graphic Wrap
Wrapping your Sprinter van is a critical, high-ROI marketing investment, acting as a 24/7 mobile billboard that generates thousands of daily impressions for just dollars a day. Beyond branding, a full wrap protects your vehicle’s factory paint from damage and sun exposure, ensuring higher resale value. Given their massive side panels, Sprinters are considered the “best” vehicles for advertising, acting as mobile billboards that generate up to 70,000 daily impressions.
Here are the top 6 reasons you can’t afford to NOT wrap your Sprinter Van:
- Unmatched Advertising ROI: A full van wrap typically costs $2,800–$3,800, which breaks down to roughly $3.20 per day over 3 years, making it far cheaper than traditional, less-visible advertising.
- Local Dominance: Unlike online ads that might reach the wrong audience, a wrapped van targets the exact neighborhoods where you already work, building “top-of-mind” awareness.
- Massive Brand Visibility: Mobile billboards have a 97% recall rate, as they cannot be skipped, deleted, or turned off. It turns daily driving into marketing, as 96% of people consider vehicle wraps more effective than any other form of outdoor advertising.
- Asset Protection: The durable vinyl film acts as a shield against scratches, chips, and UV rays, preserving the paint underneath, which can boost your van’s resale value compared to a damaged, bare van.
- Professionalism and Credibility: A custom wrap instantly makes your business look more professional and trustworthy to potential clients.
- High-Impact Lead Generation: A well-designed, eye-catching wrap can act as a conversation starter, directly leading to increased estimates and, as some professionals on Facebook have suggested, higher conversion rates.
- Cost-Effective Refresh: For older vans, a wrap is often a more cost-effective way to update the look compared to a full, expensive paint job
Interested in vehicle wraps for your fleet of one or many? Give the experts at Iconography a call today at 562-424-4353.
