Concessions stand wrap by Iconography for the Long Beach Convention Center. Coat, Tie, bag Check-In? You bet! This stunning graphic wrap turns a standard concession stand into an eye-catching coat check at the Long Beach Convention Center.
Wall wraps are the latest fad for businesses, and the Long Beach Convention Center took advantage of this by turning one of their concession stands into a coat check and charging station. The bold yet retro feel of this wrap design is unique and eye catching and really gives the stand more life!
Why Chose a Concessions Stand Wrap?
Wrapping a concession stand, such as with vinyl graphics or panels, is primarily done to create a high-impact, professional, and mobile, or stationary,, advertisement that increases brand visibility and attracts customers. These wraps also protect the structure from weather, scratches, and UV damage while allowing for easy rebranding or updates.
Key reasons for wrapping a concession stand include:
- Marketing & Visibility: A full wrap acts as a “mobile billboard,” using bold, eye-catching graphics to draw customers from a distance and make the stand stand out in crowded venues like stadiums or parks.
- Branding & Cohesion: Wraps define the brand’s identity, allowing for consistent, high-quality logos, colors, and menu highlights.
- Protection & Maintenance: The durable vinyl acts as a protective shield against the elements, preventing rust, scratches, and UV damage to the underlying structure.
- Flexibility & Rebranding: Wraps are a cost-effective, removable, and replaceable way to update the look or branding of a stand without needing to repaint or rebuild.
- Customization & Atmosphere: They can transform a plain or old unit into a thematic,, professional-looking, station that matches a specific event or venue, such as turning a standard kiosk into a themed food spot.
Our custom mural or wall wraps are made from adhesive-backed vinyl material that comes in large rolls up to 150 yards long. These rolls run through our large format, 6-color Roland digital printers for exceptional quality color output. After printing, the wall wrap material is laminated with a protective film in either a matte, semi-gloss or glossy finish. The laminate protects the inks and colors against fading, and also protects the material from minor scratches. It can easily be wiped clean with a mild soap and water.
One of the most important things to consider when planning your wall mural project is the surface and finish on your walls. The standard indoor wall wrap material will adhere best to walls that have a very smooth finish and are painted with a latex paint in either gloss or semi-gloss. Any texture on your walls will show through the material. If your walls have extreme texture such as brick or rough stucco, they can still be wrapped, but will need a special vinyl material that is applied with a heat gun. While this process is more lengthy and involved, the end result can be fantastic, particularly if the texture of the wall is integrated into the overall design.
Why Are Trade Show and Event Graphics Important?
Trade show graphics are critical because they serve as the primary visual communication tool in high-traffic, competitive environments where you often have only three seconds to capture an attendee’s attention. As the trade show market continues its rapid growth, high-quality graphics are essential for the following reasons:
- Attracting Attention and Foot Traffic: In a crowded exhibition hall, graphics act as a “visual magnet” to draw people to your booth from across the floor.
- Long-Range Visibility: Displays like hanging signs and towers use large-scale graphics to identify your brand to attendees the moment they enter the hall.
- Stopping Power: Compelling visuals can “stop people in their tracks,” converting casual passersby into potential leads.
- Communicating Brand Identity and Message: Graphics turn a generic booth structure into a personalized brand environment.
- Instant Recognition: Consistent use of logos, brand colors, and typography helps 74% of attendees recognize a business after the event.
- Concise Messaging: Since attendees rarely read detailed text, effective graphics act as “3D billboards” that quickly communicate a problem and your specific solution.
- Establishing Professionalism and Credibility: The quality of your graphics is often perceived as a direct reflection of your company’s product quality.
- Trust Building: Professional, high-resolution graphics convey attention to detail and build confidence with potential partners and clients.
- Competitive Edge: Superior graphics help new or smaller companies appear as reputable as established industry leaders
Interested in a custom wall mural or graphic wrap for your home, office, or trade show space? Give the experts at Iconography Studios a call today at 562-424-4353.
