Graphic wrap by Iconography for ColdSupply.com. This partial vehicle wrap on a Toyota T100 truck is simple and gets the job done for ColdSupply.com, located in Cerritos, CA.
The vehicle wrap experts at Iconography are proud to have designed, produced and installed this cool looking partial vehicle wrap for ColdSupply.com, a commercial refrigeration parts & accessories distributor, located in Cerritos, CA.
The design for this was a really great experience. The owners knew what items and colors they wanted to use and the design just came very naturally. An easy, clean wrap is the best way to go. And hey, who can not smile when they see that bear?
What is a Partial Wrap?
Partial wraps typically cover 25% to 75% of the vehicle’s surface, focusing on high-visibility areas like the doors, sides, or rear. Partial wraps are becoming the trendy new thing to for any business. Partial graphic wraps are a cost effective alternative to a full vehicle wrap for your marketing budget. If you are a business owner and have put a graphic wrap on your personal car, then you should want to spend more time sitting in traffic. The more eyes that are on your vehicle the more potential customers you may gain. This will make you smile while sitting in that rush hour traffic whether you are going to the office, a client meeting, or driving home!
When To Chose a Partial Wrap
Choosing a partial wrap for your business vehicle or entire fleet of vehicles offers a cost-effective way to advertise by using less material and labor, while still providing strong branding, faster installation, and design flexibility to integrate with the vehicle’s existing color for a professional look, ideal for tighter budgets or specific promotions.
- You have a smaller budget but still want professional branding.
- Your brand colors (like white or black) complement your vehicle’s paint.
- You need to advertise specific events or promotions temporarily.
- You want a balance between significant brand exposure and investment
Key Benefits of Partial Wraps:
- Cost-Effectiveness: Lower upfront costs because less vinyl and labor are needed compared to full wraps, making them great for small businesses. Partial wraps are significantly more affordable than full wraps because they use less vinyl and require fewer labor hours for installation. In 2026, prices generally range from $800 to $2,500, compared to $2,500–$5,000+ for full wraps.
- Strategic Branding: Focuses branding on high-impact areas like doors, hoods, and rear panels, ensuring visibility where people look.
- Design Flexibility: Creatively blends with the vehicle’s original paint, using it as part of the design for a seamless, dimensional look.
- Faster Installation: Takes less time to apply (often same day or next day), getting your vehicle back on the road quicker.
- Easy Updates: Simple to change specific graphics for new products, seasonal offers, or events without redoing the entire wrap.
- Protective Barrier: The vinyl protects the underlying paint from minor scratches, dings, and environmental elements.
- Ideal for Leased Vehicles: Can be easily removed to return the vehicle to its original condition.
Here at Iconography we can help you with everything from design to production and installation of your car graphics or truck wrap. Our in-house design team works alongside our production and installation team to make sure what is designed for you on paper is what ends up on your vehicle. Because your satisfaction is our greatest measurement of success, our custom design packages always comes with three rounds of changes before you approve a final design proof.
Come on everybody, give us a shout today at 562-424-4353 to talk with an expert about your vehicle wrap project!
