Graphic wrap on a Toyota Prius by the vehicle wrap experts at Iconography. The Toyota Prius, when fully wrapped with your businesses branding, is an excellent marketing machine. Combine the benefits of an economical and eco-friendly fleet vehicle with constant on-the-go advertising and you just can’t lose!
The Economics of A Graphic Wrap
Did you know that the price of a full vehicle wrap averages about $2-$3 per day over the life of a wrap? When you consider the cost of all other forms of outdoor advertising, nothing even comes close when you measure cost-of-impressions. Did you know that a single vehicle wrap can generate thousands of impressions each day? According to research, vehicles wrapped with eye-catching graphics can attract anywhere from 30,000 to 70,000 views daily, depending on their location and traffic. This level of visibility is unmatched by traditional advertising, making vehicle wraps an incredibly cost-effective marketing strategy. This offers businesses an incredible return on investment when you consider the ongoing exposure.
Also, our customers who track leads and sales specifically for their vehicle wraps are some of our best repeat customers! This is because they realize that they simply cannot get more bang for their buck from any other type of outdoor advertising.
In addition to providing visibility and brand recognition, graphic wraps also offer significant advantages in terms of protecting your vehicle. A high-quality wrap acts as a barrier against scratches, dings, and UV damage, preserving the underlying paint. This protective layer is especially beneficial for businesses looking to maintain their fleet’s resale value. When the time comes to sell or replace your vehicles, removing the wrap reveals a well-maintained surface that can attract buyers.
From cost-effective advertising and vehicle protection to integrating with digital campaigns and promoting sustainability, the advantages are clear. By integrating QR codes or unique hashtags into your design, you can engage potential customers and direct them to your website or social media. This approach not only encourages interaction but also allows you to measure the effectiveness of your advertising efforts. For instance, tracking how many scans your QR code receives can provide valuable insights into your campaign’s reach.
Vehicle wraps are easy to manage for your business whether you have a fleet of just a couple vehicles or several hundred. At Iconography, we manage the entire process for you in-house, including design, production, installation, and fleet coordination for both new wraps and repairs. We also work directly with your insurance company or leasing agency to ensure your vehicles are in-service as quickly as possible. Whether your fleet graphic needs are local, regional or nationwide, we are ready to make this part of your business run smoothly.
Managing a fleet of vehicles can be overwhelming, but at Iconography, we simplify the process. Whether you operate a small fleet or a large one, we provide comprehensive in-house services, including design, production, installation, and fleet management. Our team collaborates with your insurance company or leasing agency, ensuring your vehicles remain operational during the wrap process. We understand the importance of minimizing downtime, and our efficient workflow guarantees that your business continues to run smoothly.
In summary, investing in a graphic wrap for your Toyota Prius is not just about aesthetics; it’s a strategic marketing decision that can yield significant benefits. Reach out to Iconography Studios today to discover how we can assist you in maximizing your brand’s potential through our premium graphic wrap services. Interested in updating, adding or changing out your fleet graphics? Give the experts at Iconography Studios a call today at 562-424-4353.
