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Decals & Floor Graphics Services

Are you planning to extend your branding? Do you have concrete, wood, tile, or other hard surface floors that would look even better with your logo on them? Iconography Studios offers decals and floor graphics to extend your brand message.

We offer quick-turnaround, delivery and installation if needed. Once you are an Iconography Studio customer, we keep your files on hand forever to make recorders quick and easy.

Whether you need decals for your floors, or hard hats, your trucks, service vehicles or heavy equipment, Iconography Studios can create and install your graphics on your entire construction fleet! We can then dress up your offices, warehouse or showroom floors with those same graphics!

We offer a full array of custom floor graphics available in several stock colors, or we can customize colors to fit your branding. We can also quickly adapt your existing artfiles or graphics into slip-safe floor graphics.

Our core values are built around delivering client projects on time and with precision. Our expert team takes care of all of the details to make each client’s project run smoothly. Our projects speak for themselves. Click below to see some of our latest featured projects.

What Are Floor Graphics? 

Floor graphics are custom-printed, adhesive vinyl decals applied to floors for various purposes, including marketing, branding, safety, and wayfinding. They are made with durable, slip-resistant materials that can withstand foot traffic and can be applied to various surfaces like tile, concrete, wood, and even some carpets. These graphics are a versatile and cost-effective way to communicate messages, guide people, and enhance the visual appeal of a space.

Common Uses

Marketing and Advertising:

Floor Graphics promote products, special offers, or brands, as seen in retail stores or at trade shows.designed for high-traffic areas that utilize the floor to display branding, promote sales, provide directional wayfinding, or convey safety messages in settings like retail stores, airports, and event venues. These cost-effective, customizable graphics enhance brand visibility, create a unique visual experience, and serve as a flexible marketing solution that can be applied to various surfaces, from tile and concrete to wood and carpet.

Branding:

Use floor graphics to display logos or custom designs to create a unique and memorable experience. Apart from looking cool, a study by 3M found that floor graphics have a 5% higher retention rate than other types of advertising, such as aisle violators or standoffs

Wayfinding:

Floor graphics help direct foot traffic, guide customers, and help people navigate large venues like airports or stadiums. Floor graphics serve as wayfinding tools by providing clear visual cues on the floor to guide people through a space, such as directing customers in a store, visitors in an office, or attendees at an event. These durable, often vinyl-based decals are an effective way to enhance brand presence and offer a functional element to environmental design. They are versatile, adaptable to various surfaces including indoor floors, carpets, and even outdoor asphalt, and can be designed with high-resolution visuals and skid-resistant laminates for safety. 

Safety:

Use floor graphics to convey important safety messages or warnings, ensuring that pedestrians are safe.To effectively use floor graphics for safety, choose slip-resistant, durable materials appropriate for the environment’s traffic and moisture levels, and ensure they are properly installed on a clean, smooth surface to prevent peeling or tripping hazards. Strategic placement and regular inspection of graphics are crucial to ensure they do not impede foot traffic or become a hazard, while adhering to safety standards helps maintain compliance. 

Decoration:

Floor graphics add a creative and artistic touch to any space, turning floors into decorative murals. To use floor graphics for decoration, chose simple, bold designs that complement the space and are durable enough for foot traffic, using them to guide customers, promote products, or add interactive elements like QR codes.

Key Features

Durable & Slip-Resistant:

Made from durable vinyl with a textured, slip-resistant surface to ensure safety, even when wet.

Adhesive Backing:

Features a special adhesive designed to stick firmly to various floor surfaces.

Removable:

Most graphics are designed to be removed without damaging the floor, though proper installation and removal are crucial.

Customizable:

Can be printed in any size, shape, and design to meet specific marketing or informational needs.

Versatile Surfaces:

Suitable for a wide range of indoor and outdoor surfaces, including tile, concrete, wood, and carpet