Trailer Wraps by Iconography. The Long Beach Ronald McDonald House, which offers families a place to stay while their child is being treated in a local hospital, relies upon philanthropic gifts from the community to support these families in need. True to the spirit of community in Long Beach, this trailer wrap was made possible through the generosity of local businesses.
Graphic trailer wraps, such as this one, offer the utmost in mobile outdoor advertising. These rolling, mobile billboards offer the best statistics all-around when it comes to marketing impact for outdoor media.
The process for turning your car, truck, van or trailer into a mobile billboard is simple:
1. Design – first, you need to know what message you want to deliver with your mobile billboard. Whether your objective is overall branding and awareness, or promotion of a specific product or service, the important thing to remember with mobile advertising is to keep it simple. Overly complex designs, too many conflicting colors, and too much text are common mistakes made my inexperienced designers. Save the detail for your website.
2. Production – once a design is completed and approved, your mobile billboard needs to be printed and laminated. Depending on the size of the project, this can take 3-5 business days in general. The design is first printed on one of our large formal digital printers. The prints are then left to dry for a full day before they are finished with a laminate film to protect them against fading and minor scratches.
3. The final phase is installation of the graphics on your vehicle. Again, depending on the size of the project, vehicle graphics can be installed in a day to several days. We strongly recommend installation of graphics at one of our clean, indoor facilities. Due to size constraints or fleet volumes, sometimes this is not possible. An indoor facility is preferable, as is a temperate climate.
Considerations For Your Custom Trailer Wrap
Custom trailer wraps require careful consideration of material quality (high-grade vinyl), professional installation to avoid bubbles/wrinkles, and a bold, simple design that prioritizes readability, such as including a QR code, company logo, and clear contact info. Ensure accurate measurements (including a 3-inch bleed) and factor in environmental factors like sun exposure.
Key Considerations for Custom Trailer Wraps:
- Design and Branding:
- Keep it Simple: Avoid cluttered, busy designs to ensure your message is quickly understood.
- Bold Graphics: Use high-contrast colors and large, readable fonts to grab attention.
- Visibility: Ensure your logo and contact information are prominent.
- Purpose: Determine if you need a full wrap for maximum impact or partial/spot graphics for cost-effectiveness.
- Roof Coverage: Consider wrapping the roof for visibility from high-rise buildings.
- Materials and Installation:
- Vinyl Quality: Use high-quality, fade-resistant vinyl designed for vehicles to ensure longevity, explain specialists at Turbo Images and the team at wrapsnc.com.
- Professional Installation: Proper installation is essential to avoid bubbles and wrinkles, as well as ensure longevisty of the wrap adhering to the vehicle.
- Measurements: Ensure precise, professional measurements to avoid disfigured graphics around doors and hinges.
- Maintenance and Durability:
- Cleaning: Regularly clean the wrap with mild soap and water. Hand washing is best. Avoid automated car wash machines.
Protection: Consider laminate to protect against weather elements. Garage or carport for overnight parking will greatly extend the life of your wrap.
- Cleaning: Regularly clean the wrap with mild soap and water. Hand washing is best. Avoid automated car wash machines.
- Logistics:
- Timing: Coordinate installation with your schedule to avoid downtime. At Iconography we work with your fleet management team to coordinate large-scale installs for minimal impact to your company’s downtime.
- Provider Selection: Choose an experienced installer with a strong portfolio and ample references. We are happy to provide details on both.
Interested in a mobile billboard project? Give the experts at Iconography a call today at 562-424-4353.
